Not only did Android take the top spot for the most shared video ad of 2015 with its “Furever Friends” spot, video metrics firm Unruly also named it the most shared brand of the year based on overall social video shares.
According to Unruly, Android’s “Furever Friends” video ad is the most shared ad of all time with 6,432,921 shares across across Twitter, Facebook and the blogosphere – a whopping majority of the brand’s 6,587,498 total shares for its 2015 video campaigns.
“Online video remains the most impactful medium of our time for anyone wanting to engage an audience and spread a message, whether that’s brand advertisers or social campaigners,” says Unruly co-founder and co-CEO Sarah Wood.
Based on social shares versus video views, Unruly ranked the most shared brands of the year by analyzing the number of video shares received for all video campaigns launched between January 1 and December 10, 2015.
Other brands to make the list of the most shared advertisers of 2015 include Red Bull, Samsung Mobile and Disney.
2015’s Top 10 Most Shared Brands On Video
As part of the Unruly Sharing Awards (VSAs), the video analytics firm also awarded the most shared brands within specific industries, naming Mercedes-Benz the No. 1 most shared auto advertiser of the year, and Coca-Cola the No. 1 most shared brand in the food and beverages category.
You can see a full list of Unruly’s 2015 Video Sharing Award winners on its website: 2015 Most Shared Brands for Social Video.