Gartner Digital Marketing and Advertising Hype Cycle 2016

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people-circle_336045755-ss-1920When new technologies make bold promises, how do you discern the hype from what’s commercially viable? And when will such claims pay off, if at all? Gartner Hype Cycles provide a graphic representation of the maturity and adoption of technologies and applications, and how they are potentially relevant to solving real business problems and exploiting new opportunities.

The Gartner Digital Marketing and Advertising Hype Cycle 2016 gives you a clear picture of the maturity and adoption of the technologies you’re considering. Use it to:

  • get an objective view;
  • time your investments wisely; and
  • boost your data-driven strategy.

Visit Digital Marketing Depot to download your copy.

About The Author

Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics — from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.

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